React and other JavaScript frameworks have allowed designers and developers to build interfaces and experiences that bring users the "delight" that we're always chasing.
But figuring out if those interfaces actually translate into usability and delight is difficult. The single page nature of many JS frameworks means that traditional split testing doesn't cut it.
So what is a designer or developer to do? There's plenty of optimization software out there, but it's all geared towards marketing and sales teams and is frequently bloated with features that are difficult to understand and hard to use.
Because Preferr is made with developer and designer experience in mind, it's easy to craft an experiment that actually addresses a specific need or answers a particular question. Since you know the code and the design, you know best when a conversion event should be recorded.
It takes only a few minutes to sign up, create an A/B test, and start learning more about how users interact with your websites and apps.
So what's the best way to find out what makes it feel right?
Experiment. Try different variations. See what sticks. And find out what users are drawn to.